The Sony Ericsson Elm phone will benefit the environment and help reduce CO2 emissions through:
• Recycled plastics
• E-manual in phone
• Free from hazardous chemicals
• Low power consumption charger (EP300 GreenHeart™)
• Walk Mate eco application
• Green calculator
• Minimized packaging
The Elm will be shipped with a GreenHeart™ personal handsfree; the Stereo Portable Handsfree HPM-60J, which is a step towards reaching the 100 per cent GreenHeart™ accessories goal of Sony Ericsson.
"The Sony Ericsson Elm and the Sony Ericsson Hazel phones offer consumers a green choice without compromising on features or fun. These mobile phones also give consumers a better voice quality experience, with Noise Shield, Clear Voice and Intelligent Volume Adaptation. Both phones offer an easy-to-use social networking experience featuring the Widget Manager application, which allows users access to their social networking page via the stand-by screen and quickly switch between different social networks." said Fortuné Alexander, Global Marketing Director at Sony Ericsson.
Sony Ericsson announced its ambition to making all of its accessories 100 per cent GreenHeart™ compliant by 2011.
“Building on the established heritage of our parent companies we have worked continuously to maintain our leadership position by committing to reduce our own CO2 emissions by 20 per cent and product life cycle CO2 emissions by 15 per cent by 2015.” said Mats Pellbäck Scharp, Environmental Director at Sony Ericsson.
“The Sony Ericsson Elm phone, Sony Ericsson Hazel phone and the VH700 are a testament of our continued commitment to the environment and are part of the ongoing roll-out of our GreenHeart™ strategy announced in June 2009.” continues Mats Pellbäck Scharp.
Steve Alder, General Manager Group and UK Devices for O2, said: “Offering Sony Ericsson GreenHeart™ phones to our customers has been a part of our strategy to integrate sustainability across all our products and services thereby helping our customers reduce their environmental footprint. As an industry it is essential we embrace innovation in this area and incorporating greener credentials across our product portfolio is certainly a focus for us moving forwards.”
UPDATE: View Sony Ericsson Elm Greenheart now on Vodafone!
Good to see some movement on this, hopefully other manufacturers will follow. Remember to recycle your old mobile phones!
